TO THE MAX!
Pepsi approached us with a problem: how could they stand out in busy on-trade environments? With an outdated and disparate presence across outlets, the task was to create a set of units that could become iconic beacons for the brand
Pepsi challenged us on how to generate visual impact and consumer engagement in on-trade outlets - cinemas to bars to family pubs – where their famous drink was sold on draught. Our solution: to design eye-catching state of the art dispenser units with supreme standout that could become iconic beacons for the Pepsi brand.